24
May

Business development's relationship with pricing

London

At our next Forum event we have a number of experts in the pricing arena to talk through these issues and help improve the understanding around pricing for professional services business development.

Among the topics they will cover include the overarching principles of a pricing strategy which should be considered, and how best can marketing and BD professionals work with pricing colleagues and partners when it comes to ‘setting the agenda’.

07
Jun

In conversation with... Paul Wakefield

Scotland

During this session, Paul Wakefield will discuss his career to date and how he developed his experience within professional services marketing. He will also give advice on how to build trusting relationships to succeed in a competitive, professional services environment.

09
Jun

Build your own client journey – What is client journey mapping and why is it useful?

Ireland

The sesions will include:

  • Why you should use client journeys
  • A real-life case study: inspiration from a leading professional services firm
  • Client Journey Map Sprint: create your own client journey
  • Next steps

At the end of the session you will:

  • understand what a client journey map is
  • understand the benefits to your business
  • have a high-level client journey map to use as a starting point for your own project
14
Jun

Client journey mapping

Yorkshire

At this session we will cover:

  • how focusing on client experience can help your firm differentiate itself
  • an introduction to the six pillars of clent experience excellence
  • how to use client journeys as a framework for change.
15
Jun

Developments in client feedback... driving business change

London

A number of leading firms are developing innovative ways to use feedback data. These insights are driving profound changes to their service, approach and people, influencing and informing their business model. 

Please join us on Thursday 15 June where we'll be looking at how these firms have put an alternative slant on client listening and are making real changes to their business. 

20
Jun

Personal branding - an introduction

South West

Join us at our next event for an interactive and entertaining hour of tips, insights and secrets on how to build your professional brand. Learn how to be respected internally with colleagues as a trusted member of the team and externally with your peers as a valuable source of knowledge.